Your digital transformation agency.
Creating the perfect blend of innovative technology solutions that drive growth, access to new channels and 360° customer engagement.
With 20 years experience in the business, our team of experts understand that one size doesn’t fit. We work collaboratively to deliver proven solutions that combine data-driven insights, strategic planning and innovative technology to transform your business and deliver exceptional results.
The latest projects.
Loyalty App - Fakenham Garden Centre
Our strategy, that leverages loyalty and app-based personalisation, is helping this forward-thinking retailer increase customer engagement, footfall and reduce its costs of marketing too.
Ringways Motor Group
Following significant research and development we are delighted to release our global ecommerce platform to dealerships and manufacturers alike. It addresses all of the many issues of dealership frustrations with powerful “out of the box” ecommerce and CRM functionality that is simple to integrate and enables them to sell better and go head-to-head with the likes of Cinch, Carzoo and others.
We’re proud to have developed for the UK’s largest independent pet food retailor a powerful, ecommerce international site that reflects their branding values. Through considered UX design, the new website has delivered improved conversion performance.
As a true marketing service business, we have worked not just to deliver an improved purchase experience online but supported the business by providing interim Head of E-Commerce & Marketing support as part of a strategy of business transformation.
Dedicated to delivering excellence to our clients.
Our rewards loyalty programme has been key to sustaining our customer engagement and growth, however it has been overly driven by a costly mailing. A differing strategy that uses Redfish’s loyalty app is allowing us to reduce our dependency on mailings and acquire new customers digitally. The loyalty app has engaged both our older and younger customer base, delivering better responses than any other media and with a great ROI. It is proving to be central to our business transformation.
Garden Centre Managing Director
Fakenham Garden Centre
Over the last seven years Redfish Group have helped us develop and build our online business from 7% of sales to just over 50%. Their robust, innovative and service orientated approach has been critical to our success.
Head of E-Commerce
Mike is the owner of Redfish a dedicated online marketing and systems integration firm. He is probably the best online marketeer I have come across. Extremely commercial rather than flowery and knows his stuff.
CEO Planet X & Seneca Partners Investment Board member
Within only 6 months of introducing Loyalty we grew the database at our new Bexleyheath store to over 20,000 and loyalty customers at our flagship store Elys contributed to more than 40% of sales. These results would not have been possible without the Redfish Group and their technology. They have supported us with the development and implementation of loyalty, marketing campaigns and enabled more effective use of our marketing budget.
Buying & Marketing Director
Morleys Stores Group
Our first project with Redfish Group was to commission a consumer usability test. The unique approach taken by Redfish Group to the application of analytics, focus groups and online shopping expertise allowed us to see how we can improve the performance of our web site – the recommendations implemented to date have shown a definite increase in conversion. We intend to continue working with Redfish Group as we continue to improve the performance of our website - they are a great team.
We used Response Works to meet the demanding business of online conveyancing. The platform, which was proven in the retail sector, was adapted to our needs including an automated capability to prioritise calls, personalised email follow ups and intelligent chat. These bespoke features have enabled us to respond to growing online demand without increasing costs and convert more leads to contract. The team have been highly responsive and adaptive to our needs, providing us with a great customer experience.
My Home Move Conveyancing
Response Works enabled us to measure, track and analyse the response to our New Look marketing programme. This level of insight was invaluable enabling us to tailor our marketing approach to deliver the best result possible. Our initial investment was recovered within months and we know that our customers are now shopping more frequently increasing their overall contribution to the business significantly.
Digital & Loyalty Marketing Manager
Landmark Group- New Look
The Redfish Teams ‘best practice’ approach has enabled us to not only improve our brand perception but through great design increased our conversion rate and enabling us, through their Shopify expertise, to set us on a course of becoming an international brand. Definitely recommend them.
The Customer Experience (CX) ‘first’ approach taken by Redfish Group meant that within three months of taking ownership for our advertising, improvements had been made to the site that resulted in conversion increasing by circa 20% and though optimisation and focus improved ROIs of PPC and Organic reducing CPAs to an even greater degree. Moreover, within the next six months they had increased sales by 37% to the highest levels that had ever been achieved.
Very focussed and delivered what they had promised. I cannot speak more highly of them.
The Insurance Surgery
The robust approach taken by Redfish Group to improving our organic rankings and turnaround the profitability of our Paid Search advertising has meant we have more than doubled our leads within a 6-month period. Don’t be fooled into selecting an agency based upon what they have done for others, select an agency based upon promises they make for you. Very responsive and highly recommended.
Over 20 years of multichannel & eCommerce experience
Proven credentials in business growth
Cost effective solutions utilising existing technology