CONNECT. ENGAGE. GROW.
Increase your customer loyalty
with our results-driven, innovative loyalty programme proven to increase Average Transaction Values by 21% and Lifetime Value by 186%.
See
in action
Improve customer retention with
the UK’s leading multichannel loyalty solution.
Response Works will provide you the tools to create a unique loyalty programme to suit your business and your customers. Our loyalty programme will help you uncover actionable customer insights and provides multiple features to tailor your strategy and drive the behaviour you want.
The features.
Points & Rewards
- Points or Tiered rewards programmes
- Money off vouchers
- Free shipping option
- Segment to incentivise at-risk customers or reward most loyal
Multi-Channel Communications
- Email, SMS, Mobile & Direct Mail
- Mobile Wallet to download to phone
- Proximity marketing within 100m of store
- Richer customer experience
Social Proofs
- Leverage your advocates
- Reward social sharing
- Incentivise interactions
- Net promoter scoring
The services.
Loyalty Strategies
- Loyalty proposition
- Programme development
- Communications strategy
- ROI projections
CRM Marketing
- Segmentation
- Targeting
- Personalisation
- Automation
Implementation
- Brand & Design
- Copywriting
- Build & Send
- Reporting

Our Approach.
As one of the UK’s leading loyalty programme providers, our team of loyalty strategists will work with you to develop a customer loyalty programme tailored to your business needs. Our loyalty strategies are designed to increase repeat customers, brand advocacy, lifetime value and average transaction value.
In our experience 80% of your revenue will come from 20% of your customers, so identifying and looking after them is key to building year-on-year growth.
Mobile Loyalty.
Our unique mobile loyalty technology enables customers to save their loyalty card to the Wallet app already installed on their phone.
This provides you and your customers:
- No download barriers
- Higher response rates than email
- Contactless scanning at point of sale
- Proximity-based messaging within 100m of your store
- A richer customer experience
Applicable to multiple sectors including Brands, Food and Beverage, Grocery, Hospitality & Leisure, Automotive, Garden Centres and Retail

Great results.

Over 20,000 loyalty customers acquired within 6 months – contributing more than 40% of sales

14% increase in revenue due to loyalty scheme refresh with loyalty customers contributing an ATV 66% higher than non-loyalty

Grew database by 28% with acquisition and retention campaigns contributing a 16% increase in revenue
Insights.
Vouchers vs Points: Co-op become the latest to switch
Having a loyalty scheme in place makes a huge business difference, providing an incentive to grow your customer base and the ability to...
The rise of Loyalty Apps: What should you be doing for your customers?
Having been in the business for over 20 years, we have always kept an eye on what retailers are doing in terms of their marketing strategies to keep on top of the game.
Asda: Rewards Apps, Customer Incentives & What you should do next
Asking your friends or colleagues where they currently do their food shop seems to be a commonly asked question these days.